Marketing is important because as indies, we have to make our books visible in order to be seen and hopefully bought. Not surprisingly, and given how fast things move in this game, there are many different types of paid marketing options out there.
Mastering the art of copywriting can take years of experience. Copywriting can be an amazing career, especially today. Learn and get started with techniques taught by the greats right away, and watch your own copywriting skills come to life!
Written to current standards in SEO and with a best-tool-list for every online writer, I teach readers how to adapt and write for the seven major forms of online content; how SEO plays into online writing, and which tools to use and how to implement keywords correctly; and how to market yourself as an online writer and make money.
This is my first book, published in Mayand it is an Amazon Bestseller in multiple categories. Julia McCoy has mastered content marketing and lays it all out in this perennial book. It should be required reading for anyone pursuing a career in the field.
An incredible amount of research has gone into crafting this masterpiece. Content creation and copywriting is a major core of what I teach in my content strategy book! I also developed a course that goes with this book. It includes mentorship, certification, and hands-on, real-life training.
He also offers advice on web marketing, e-mail marketing, and multimedia presentations. The book includes 15 techniques to ensure that your e-mails are opened, and 11 ways to make your copy more readable.
She offers practical advise for publishing content that makes an impact, along with the secrets behind content that helps bring businesses to authority status. For a copywriting guide that packs a punch, Everybody Writes just might be the right choice for you.
The Adweek Copywriting Handbook: The Adweek Copywriting Handbook by Joseph Sugarman is yet another solid reference source for writing top-notch copy. This book is easy to follow and serves as the perfect guide for writing snappy and creative ad copy. Catering to multiple online media platforms, Robert focuses in on the best copywriting techniques for websites, landing pages, e-mail marketing, and more.
In order to get the most mileage out of your online copy writing, you should aim for a balance between pleasing both your audience and the search engines. He gives clear examples for content that converts and content that falls flat. Creating Fat Content explains exactly how to write great content all while boosting traffic.
This author breaks down includes 22 errors to avoid when writing content, along with 9 tips for empowering your writing skills.
The author takes this book a step further and includes 28 honest questions for discovering your own writing voice. As a content creator, you are the voice of your brand.
This book will help you find that voice and empower your writing skills. Kickass Copywriting in 10 Easy Steps: This kickass copywriting book helps small business owners understand the methods behind powerful writing.
Susan offers clear concept on how to effectively market small businesses with content, and she also uses real-world examples with emotional triggers. This book is a must-buy for small business owners who are new to content writing.
With content essentially flooding the market, serious writers need to keep pace with the endless stream of demand. Rachel shows her readers how to double their word counts while still maintaining the quality of their writing. For busy bloggers to newbies, 2k to 10k can help you write better and faster.
Breakthrough Copywriting gives business owners the know-how to writing copy that generates a profit. The book outlines exactly how to craft world class copy that sells your products almost every time. Breakthrough Copywriting helps you zone into your target audience by establishing emotional connections and tap into their subconscious.
At only 56 pages long, this book is highly reviewed for its conversational tone and straightforward approach to copywriting. This book emphasizes the importance of the human touch in copywriting, while steering readers away from writing like robots.
It will help inspire new bloggers and startups while giving specific examples of quality content writing.
Teressa dives deep into the new rules of copywriting in the form of the digital age. She emphasizes that customers consume information on multi-channel levels, with not only written content, but video and beyond. She describes how the advertising copywriter has evolved over the last 50 years, and how we must change our style of copywriting to reach a more modern customer base.The author helps writers perfect their skills for copywriting on multiple mediums, including online video scripting, tips for Facebook ads, and even test copy to help maximize your response rate.
Words that Sell, Revised and Expanded Edition: The Thesaurus to . Ten Facebook Advertising Tips for Writers A recent Alliance of Independent Authors article took a look at paid marketing options for writers.
Marketing is important because as indies, we have to make our books visible in order to be seen and (hopefully) bought.
Books shelved as copywriting: The Copywriter's Handbook: A Step-By-Step Guide to Writing Copy That Sells by Robert W. Bly, Ogilvy on Advertising by David. RFTM Copywriting Services.
9 likes. I am a freelance copywriter, author of four published books and retired. This Facebook page will be used in promoting. It doesn’t matter how awesome your Facebook targeting or landing page design is.
If your copy sucks, nobody’s going to buy from you. a lot of copywriting books are like years old and super boring. This book’s easy to read and is loaded with practical tips and strategies for how to turn words into cash. copywriting, advertising. GG Copywriting.
likes. Freelance copywriting, copyediting, and brand development services for advertising agencies, small businesses & individuals alike.